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This web site shadock.org had the following in the homepage, "The goal of this website is to provide my mathematics students with classroom materials and links to useful external websites." We noticed that the webpage stated " I will also provide links to some of the best websites on the net for self exploration of further mathematics." It also said " This is a new project and is going to be under construction for some time. Any comments or suggestions would be appreciated and can be sent to d dot shadock at gmail dot com. Daniel Shadock, Mathematics Teacher." The header had calculus as the highest ranking optimized keyword. It is followed by statistics, advanced placement, and ap which isn't as ranked as highly as calculus. The next words shadock.org used was math. maths was included but will not be understood by search parsers.